WeWork is seeking a Digital Marketing Lead who will be responsible for support and leading project life cycles around our new location openings and regional content strategies. This includes acting as the point of contact for different departments and teams, focusing on planning, tracking, coordinating and driving all vital project steps for new location openings. The ideal candidate has a consistent track record of interpersonal skills, is detail-oriented and thrives on building relationships with others to problem solve and ensure project progression. This individual will be responsible for coordinating and maintaining multiple projects, and ensuring adherence to project guidelines and best practices. Reporting to the Acquisition Marketing Manager, the candidate will be a key teammate on the Regional Marketing team and play a central role in operationalizing & executing our international marketing initiatives.
Assist in the day-to-day responsibilities of digital marketing execution, from hands-on work to project management, holding teams accountable for hitting goals and KPIs
Support digital marketing plans in collaboration with central & regional teams, including Technology, Marketing, and Growth Operations teams
Own end-to-end execution of publishing new locations on wework.com and our blog (Ideas by We), including working with the local leadership teams, as well as Brand, Digital, Sales, Sales Ops, and Inside Sales.
Handle expectations internally regarding project schedules, resourcing, and budget
Understand and communicate changes to requirements or blockers to progress
Manage and optimize internal tools & tracking systems to provide transparency into overall pre-sales processes
Manage relationship & project plans with external vendors, including Yext (social), Conductor (SEO), ON24 (Webinars) and Matterport (3D virtual tours).
Actively work on improving information sharing and training documentation
Communicate updates to the central and regional teams about global marketing objectives and progress
Assist with operational support, including submitting requisitions, handling vendor payments, onboarding new team members to new systems.
Ensure project progression through coordinating point-person for tasks, identifying objectives and setting deadlines in a proactive and adaptive approach
Bachelor’s Degree or equivalent
1-2 years of marketing experience at a startup or high-growth company
Self-starter with ability to execute independently
Continuously seeking out opportunities to learn and improve
Highly creative and able to formulate an outstanding vision for our communities and members
Flexible and adaptable to newly formed organizations
Results-driven with ability to quickly solve sophisticated problems
Outstanding attention to detail along with organizational, multi-tasking, and project management skills
Excellent communication, writing, and presentation skills
Strong work ethic and entrepreneurial spirit
Passion for excellence, results, and team collaboration!
Ability to think creatively and explore new ways of executing projects.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
WeWork is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon gender, sexual orientation, marital or civil status, pregnancy (or pregnancy-related conditions), gender identity or expression, transgender status or gender reassignment, race, color, national origin or ancestry, citizenship, religion or religious beliefs, age, physical or mental disability, genetic information (including genetic testing and characteristics), military or veteran status, or any other grounds or characteristic that is protected under the law. You may view WeWork's Equal Employment Opportunity Policy Statement, Equal Employment Opportunity is the Law Notice, and Pay Transparency Policy (consistent with local law) by clicking on their corresponding links.
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